Archive for February, 2009
Be Better by Being Wrong!
I don’t know anyone who would want to be wrong.
Our culture is wired with a deep, primal need to always be right, which leads us to deceive ourselves into believing we actually are always right, which again leads us to believe that everyone else is wrong. (Wait… WHAT??!?)
Normally, one would think this is just another [...]
Posted: February 23rd, 2009 under Behavioral Research, Customer Experience, Customer Retention, Ramblings, Standing Out.
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Don’t Try to Guess Customer Behavior (or… Customer Experience, Gunslinger Style)
It’s interesting how you can find Customer Experience wisdom in the strangest places. The message I got for this post came in fact from a novel I was reading yesterday (The Dark Tower III, by Stephen King).
In it, two of the main characters were discussing odd human reactions to certain situations when making decisions.
The [...]
Posted: February 13th, 2009 under Behavioral Research, Call-Center, Customer Experience, Customer Retention, Ramblings, Standing Out, Usability.
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Company Brands After Recession
I received these images in an e-mail the other day and it made me literally laugh out loud.
I have no idea who created them or if they are already posted anywhere else, but I think they are too good to pass without sharing them.
Anyway, below are some criative versions of some companies brands after being [...]
Posted: February 7th, 2009 under Customer Experience, Marketing, Ramblings, Standing Out.
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