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Archive for December 7th, 2008
…And games Will Rule the Ad World
If anyone still had any doubts of the impact of games on consumers’ choices, that doubt is quickly fading out. Microsoft has broadened the marketing experience and branding possibilities inside Xbox games (See the article here). Aside from the standard banners and videos throughout the game, Microsoft is offering geographical targeting and the ability to [...]
Posted: December 7th, 2008 under Innovation, Marketing, Standing Out.
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